Replies you don't chase.
Daily conversations inside your ICP's feeds, so prospects arrive warm before outreach ever lands.
Done-for-you B2B pipeline
Qualified sales calls
on your calendar. Every month.
Most founders do not need another explanation of why pipeline matters. They need the calendar that proves it: qualified meetings appearing every week while you run the company. We build and run the system that produces them, and we own the number - not you.
Trusted by B2B SaaS teams
$10–50K+qualified pipeline, every month90-day launch · 3X program-fee target
90days to launch the operationstart with a paid 2-week diagnostic
3Xyour program fee in pipelineor we work free until it lands
Where growth stalls
Growth is easy. Sales ops is hard.
Spend goes up. Pipeline doesn’t.
Every channel you add is another invoice. CAC climbs. The pipeline number stays flat because the channels don’t reinforce each other.
Everyone’s pulling in a different direction.
Email, content, landing pages, social: each function has its own owner, its own target, and no shared strategy.
You have some pipeline. You can’t scale it.
The ceiling isn’t effort. It’s fragmentation. Adding more of the same thing produces diminishing returns.
More tools, more vendors, same problem.
Three dashboards, three contracts, zero shared target. Each vendor hits its own metric while pipeline stays unpredictable.
Nobody owns the number.
The seams between every channel, tool, and report are still yours to manage.
Every month without a pipeline engine, you lose:
Deals competitors booked
Budget added to disconnected vendors while the qualified-meeting number stays unowned.
Warm buyers gone cold
Buyer intent cools while content, outreach, and follow-up wait on separate teams.
Unattributed spend
Another quarter of channel data cannot tell you what actually created pipeline.
Pipeline compounds. Every month you wait, the gap widens.
What changes in 90 days
It is not one result. It is the chain of them.
Content that answers buyers.
Ranked in Google, cited in ChatGPT and Perplexity. You get found while competitors buy ads.
A number you can say out loud.
One pipeline forecast, owned end to end, reported weekly. No stitching three dashboards to guess.
Hiring with confidence.
An SDR multiplies a system that exists. We build the system first; your next hire amplifies it.
Evenings back.
The seams between vendors were your second job. Now they are ours.
WHO THIS IS FOR
Right fit if you have pipeline and can't get it to scale.
B2B founder · founder-led sales Close, don't prospect.
You're the best closer on your team. Stop spending half your day sourcing and chasing - we run the whole pipeline so you show up to warm, briefed calls.
Head of Sales / Revenue More pipeline. Same headcount.
You have the team. The problem is five vendors with five different targets and no shared strategy. One operation fixes that.
Agency owner serving B2B Sell the stack you can't operate.
We run it for your own firm - and for your clients under your brand. White-label arrangements available.
B2B marketing lead MQLs become meetings.
Content that generates traffic but doesn't convert is just overhead. We run the full funnel - content, lead magnets, landing pages, and outreach - so the pipeline actually moves.
Existing SDR / AE team Your SDR closes more.
Reply rates climb when prospects arrive already familiar with your firm. The signal, content, and funnel layers underneath are what make your outreach land differently.
B2B consultant / fractional Pipeline that runs while you deliver.
You can't chase new clients and serve existing ones at the same time. We run the pipeline so the next client is already in the funnel while you close the current one.
The deliverable stack
How the calendar fills.
The deliverable stack is how the calendar fills. Every piece exists to move one number: $10-50K+ in qualified pipeline, every month.
Outbound
Live ICP conversations and hand-written, signal-informed outreach.
- 5 engagements / day
- Real replies, warm follow-ups
- Booked meetings
Content
Long-form posts built for your ICP, ranked in Google and cited by AI tools.
- 32 pieces / mo
- Blog, Medium, LinkedIn, Quora
- AI search + SEO
Automation
Lead magnets, landing pages, and email funnels make attention useful.
- 2 magnets / mo
- 2 pages + 2 funnels
- Clear next step
Reporting
Every initiative tracked end-to-end from day one.
- PostHog from day 1
- Monthly report
- Qualified pipeline, not activity
Content32 pieces / mo
Show up in AI search & SEO
Long-form posts built for your ICP (blog, Medium, LinkedIn Pulse, Quora at 2/wk each) ranked in Google and cited in ChatGPT, Perplexity, and Claude. Buyers find you before you find your competitors.
MediumQuoraDEVHashnodeGitHub
Medium
Quora
DEV
Hashnode
GitHubNewsletter2 newsletters / wk
Build a community & own the list
Beehiiv (the newsletter platform) weekly plus a LinkedIn newsletter. An email list you own, sent on a cadence: direct, unmediated reach to your buyers that keeps working even when platforms change their rules.
BeehiivSubstackLinkedIn
Beehiiv
Substack
LinkedInSocial15 posts + carousels / wk
Thought leadership & trust
Founder (5/wk) and company (5/wk) posts plus 5 carousels a week, then distribution to X and Reddit, so you get noticed by the accounts that matter, week after week.
LinkedInX (Twitter)Reddit
X (Twitter)
RedditFunnels2 magnets + 2 pages + 2 funnels / mo
Convert attention
Every content visitor has a clear next step, from first click to booked call.
Product Hunt
Product HuntOutreach5 engagements / day + public signals
Turn social into pipeline
Live ICP conversations every day plus hand-written outreach and monthly retargeting. Real replies, warm follow-ups, booked meetings.
LinkedInX (Twitter)Reddit
EngagementUp to 30 discussions / day
Get noticed in your ICP's market
Daily discussion engagement across LinkedIn and X: your founders and operators join the conversations your ICP is already reading, under the accounts that matter. Warmth compounds before outreach ever lands - so the cold email is not cold.
LinkedInX (Twitter)
MeasurementPostHog day 1 + monthly report
You read one number
Every initiative tracked end-to-end from day one. Monthly reporting shows qualified meetings booked. No vanity dashboards, no activity theater.
PostHogGitHub
Every piece earns its place. The goal is $10-50K+ in new pipeline, month after month.
The ProductQuant difference
Built by the team behind Product DNA.
The methodology behind ProductQuant. Your pipeline operation is built on it from day one.
01PRODUCT DNA AUDIT
We classify your product across 10 structural dimensions.
Deployment model, integration depth, user type, buying motion, switching costs, value realization speed, network effects - the structural facts that decide which growth strategies fit and which playbooks will waste your budget.
02GTM DNA AUDIT
We map how your market actually buys.
Channel mix, buyer sequence, proof requirements, and pricing psychology for your category - so outreach, content, and funnels are built around how your buyers move, not how a template says they should.
03BRAND & CONTENT DNA
We define what your content must sound like to be trusted.
Positioning language, editorial angle, authority markers, and the specific topics where you can be cited first - before your competitors show up in the same AI answers.
Every Pipeline DFY engagement includes all three audits - free, delivered inside your first two weeks, before a single campaign goes live.
The method
We read your DNA before we run anything.
Every operation starts with the same two weeks. We map the three DNAs that decide whether your pipeline compounds or stalls - and where they fight each other.
LAYER 01Product DNA
What your product actually rewards. Value realization speed, activation path, user type, integration depth, retention driver. Most strategies fail because they fight the product's nature - we start there so yours doesn't.
LAYER 02GTM DNA
Who bleeds money without you and where they think out loud. ICP topology, channel reality versus channel fantasy, reach economics, and whether self-serve, sales-led, or hybrid fits your ACV and time-to-value.
LAYER 03Brand and Content DNA
The point of view only your team can own. Category position, voice, proof stack - then the content system that compounds citations and warmth while outbound does the heavy lifting.
THE TENSIONWhere the three fight
The real analysis is where the three fight. A category story that outruns the activation speed. An ICP the channels can't economically reach. We name the tension, design around it, and set your one pipeline number from it.
Video coming soon
What Product DNA actually is.
Ninety seconds on the analysis behind every engagement: what your product rewards, where your market lives, and the point of view only you can own.
Strategies that fit the product's nature compound. Everything else is spend.
The two-week diagnostic maps all three. Credited toward launch.
The 90-Day Ramp.
A low-commitment diagnostic first. From there, each phase delivers something concrete: a plan you keep, an operation that runs, a pipeline that keeps booking meetings.
DAY 01
Diagnose
Map your best-fit accounts, highest-signal channels, and the 90-day plan.
DAY 14
Build
Signals, content, funnels, and outreach are prepared as one operation.
MONTH 01
Launch
All seven layers go live: signals running, content published, engagement active, funnels converting.
DAY 90
Optimize
Your account manager knows what signals fire and what copy converts, then pushes harder.
Operators who live in the details so you don't have to.
A letter from our founder
We've been in your seat.
We built the first version of this operation for clients who already had spend - companies running content, outreach, and ads through three different vendors with three different targets. When all five channels pointed at the same number under one operator, the ceiling moved. That’s what we build for every client.
Every Pipeline DFY client gets a dedicated account manager - one person who knows your market, your signals, your copy, and your conversion rates. Not a project manager. An operator. Accountable for the pipeline number, not for the task list.
Jake McMahon
Founder, ProductQuant
“The problem was never the channels. It was that nobody owned the number across all of them.”Jake McMahon
One team runs every channel, every channel working toward the same number.
Outreach Engine
From $870 / month
- Qualified meetings in your calendar, weekly
- You pay for attended calls, not activity
- 3 isolated domains, 6 warmup inboxes
- 10,000 verified prospects a month
- Replies handled within hours
+ $1,000 setup + per-attended-call fee. Performance basis: no-shows are free.
Content Engine
From $1,000 / month
- Founder authority + AI-search presence
- 8+ research-backed pieces a month
- Cited by ChatGPT, Perplexity, Google
- Newsletter on platforms you own
- Warms targets before outreach lands
Flat monthly. Compounds: every piece keeps earning.
Each works alone. Together, content warms the accounts outreach approaches, and outreach tells content what buyers actually ask. Run both and the same calendar fills warmer, faster.
Full Pipeline: $5,500 / month, everything above included. 90-day term, then month-to-month. Qualified-pipeline target agreed in writing before launch.
Pay as it proves out.
2-Week Pipeline Diagnostic
Where most buyers start
From $3,500
one-time · credited toward launch
You keep the segment map, signal set, and 90-day plan, whether or not we build it for you.
- Product, GTM, and Brand DNA analysis
- ICP definition and signal configuration
- 30-day pipeline sample delivered
- Your 90-day plan, yours to keep
90-Day Pipeline Launch
Full system build and initial operation
$4,750
/ month · billed monthly across 3 months
All seven layers go live in month one. After month 1, if the system isn't producing qualified replies, you can stop.
- Everything in the Diagnostic, built live
- 14-platform signal monitoring
- AI-SEO/GEO content, 8-12 posts monthly
- Hand-written outreach and funnels
- Written qualified-pipeline target
Ongoing Pipeline Operation
Month-to-month
$5,500
/ month · cancel with 30 days notice
The pipeline function, run for you. Cancel or pause any time with 30 days' notice.
- Everything in the Launch, sustained
- Contact enrichment and qualification
- Hand-written outreach, up to 50/mo
- Email funnel management
- Weekly reporting on one number
THE CHOICE
You can build this yourself. Or we run it for you.
You have three options. Hire the whole team and connect them yourself. Hire specialist agencies and own every seam between them. Or pay one team to run all of it - with a guaranteed result.
Hire the team and connect the systems yourself
What you get
SDR, content, RevOps, growth - hired, managed, and connected by you
Cost to start
$400K-$600K/yr in salaries before the connecting systems exist
First opportunities
Months of hiring and ramp before anyone produces
Who owns the seams
You do - every handoff between hires is yours to manage
Guarantee
None - the hiring risk is yours
One slice per vendor - you own every seam
What you get
One slice per vendor - you assemble and coordinate the rest
Cost to start
$3-10K per month per layer, across multiple vendors
First opportunities
Each vendor moves its own metric, not your pipeline number
Who owns the seams
You do - between every vendor, tool, and report
Guarantee
Volume promises (emails sent) - not opportunities
One operation. Everything runs. Guaranteed.
What you get
All seven layers - signals, content, engagement, funnels, outreach, account manager - one operation
Cost to start
Fixed-fee diagnostic - the launch only runs if the plan holds
First opportunities
Diagnostic in 2 weeks, first opportunities inside the 90-day launch
Who owns the seams
We do - one team runs every layer end-to-end
Guarantee
Agreed target in writing - or we work free (up to 3 months)
FAQ
Straight answers to common questions.
The questions that come up most on the first call: stack, assets, signal quality, pricing, and commitment.
A one-layer agency can produce activity but no pipeline. Signals inform content, content brings traffic, lead magnets and landing pages convert it, email funnels nurture it, and outreach lands on prospects already touched by everything above.
Yes: every asset is built on your domain, in your accounts, and stays with you. If you pause or stop, you keep the content library, landing pages, lead magnets, funnels, sender accounts, and email list.
You can keep the SDR. The stack underneath makes their numbers move, because prospects arrive at outreach already familiar with your firm.
You commit one phase at a time. The diagnostic is a 2-week fixed-fee engagement. The launch runs across 90 days, with an early exit after month 1. Ongoing operation is month-to-month.
Pricing is scoped to your market on the call. The diagnostic is a fixed fee, credited toward launch if you continue. You see every number before you commit.
An SDR costs $50-70K/year before tooling, data, and management time - and still needs the machine underneath. Our operation includes research, copy, infrastructure, reporting, and management for less than half of that.
Cold email fails when it runs on burned domains, unverified lists, or generic pitches - not because the channel stopped working. We fix those failure modes first: dedicated warmed infrastructure, verified ICP contacts, and hand-written sequences anchored to your market.
The 2-week diagnostic is designed for exactly that doubt. Fixed fee, credited toward launch if you continue. Worst case, you keep the segment map, signal set, and 90-day plan.
You find out inside the guarantee window, not after a year-long contract. Miss the agreed qualified-pipeline target in the first 90 days and we keep working free until it lands. Month one has a full-refund exit.
Total. Nothing sends without your ICP sign-off and tone approval. Every asset lives on your domain and in your accounts from day one, so you can inspect or take over any layer at any time.
They could - but the seams between research, copy, infrastructure, and reporting are where most pipeline operations die. We run those seams as one system with one number, and the signal/content layers make your existing team's outreach land better, not worse.
Let’s build your pipeline engine.
Start with a 2-week diagnostic. We get into your pipeline, find where it’s breaking, and build the 90-day plan. If the numbers don’t hold for your market, you stop there, and keep everything.