Outbound, done for you
Your outbound pipeline is built, operated, and measured for you—from finding the right buyers to handling replies. You pay for ICP-fit people contacted, then only when a qualified meeting actually attends.
“From $497/mo + $150–300 per attended qualified meeting. Every buyer gets a thoughtful three-email conversation—not a blast.”
The problem
$3–12K/mo retainers can keep running whether or not your calendar fills. You pay for effort, not a sales conversation.
That is before software, data, management time, and a three-month ramp. If it misses, you carry all of that cost.
Poor data and uncontrolled sending create bounces and spam complaints that make it harder for your legitimate emails to reach inboxes.
Marketing can generate attention and sales can close—but without an owner for qualified meetings, pipeline stays a hope instead of a forecast.
missed because outreach arrives after their priorities or company context have changed.
lost rebuilding lists, fixing sending problems, and chasing follow-ups instead of taking sales calls.
left out of your forecast because nobody owns the path from first email to attended meeting.
Outbound is time-sensitive. A signal ignored today is not the same opportunity next month.
The outbound operating system
Domains, warmup inboxes, verified accounts, reply triage, and weekly reporting stay attached to the qualified-meeting number.
Your main domain stays separate from cold outreach. Authenticated secondary domains and carefully warmed inboxes send at controlled volumes, so your everyday business email stays protected while prospects can still hear from you.
Your list is built around the companies and buyers most likely to need your offer—not job titles alone. Every email passes a six-layer check, catch-all addresses are individually resolved, and people who changed jobs are removed so you avoid wasted sends and keep bounce rates low.
Each buyer receives three short, personal emails over two weeks. The first shows you understand their business, the second adds value, and the third makes it easy to respond—so your follow-up feels relevant rather than automated.
Replies and objections are handled while context is fresh, serious prospects are qualified, and the right people reach your calendar—so the work produces sales conversations, not an unread inbox.
WHAT THIS STACK COSTS TO ASSEMBLE YOURSELF
Every line below is a real retail cost. We bundle it, run it, and you pay a fraction of the sticker.
plus $1,000 setup and per-attended-call fees while on the per-call model.
Dedicated domains + Google/Microsoft inbox fleet
~$150/mo - ~30,000 emails/mo capacityVerified prospect data (ListKit-class data alone charges $597/mo)
10,000 verified prospects/mo, ~$150 self-served (MillionVerifier)Sequencer + unlimited warmup
$94/mo (Smartlead)Reply handling + meeting booking
~$500+/mo laborWeekly reporting
IncludedOne accountable operator
IncludedTotal retail
$4,500-6,500/mo vs You pay $870/moExpected volume at published baselines: 10,000 verified prospects a month typically produce 15-25 attended meetings.
Four steps. One call from you to start, minutes a month after that. We run everything else.
In one focused call, you define your best buyers, the problem you solve, and the offer worth starting a conversation about.
Your sending setup, buyer list, and messages are built around the people you want to reach—then approved by you.
Outreach begins. Replies are handled, objections are answered, and interested buyers are guided to your calendar.
You see weekly results, every meeting is attributed, and targeting and messaging improve from real buyer responses.
Every number is published with named sources. We use the baseline to plan, then report what changed and why.
ICP-fit buyers contacted each month
attended meetings at published baselines
Important: Benchmarks are planning inputs, not automatic guarantees. Your quota is set after we inspect ACV, TAM, category maturity, and sales process.
One flat setup fee, one monthly fee, and you only pay per call when a qualified meeting actually shows up.
$497 / month · $500 setup · $300 per attended qualified meeting
$497
/ month · $500 setup · $300 per attended qualified meeting
A focused launch for a tightly defined buyer. Reach 1,000 ICP-fit people each month through a three-email conversation—3,000 sends, not 3,000 prospects.
$1,497 / month · $1,000 setup · $225 per attended qualified meeting
$1,497
/ month · $1,000 setup · $225 per attended qualified meeting
A scaled program that reaches 5,000 ICP-fit buyers each month (15,000 sends) and continuously improves from the replies your market gives you.
$2,997 / month · $2,500 setup · $150 per attended qualified meeting
$2,997
/ month · $2,500 setup · $150 per attended qualified meeting
Full outbound ownership for 10,000 ICP-fit buyers each month—30,000 sends across three emails—plus helpful content and social activity that make your outreach feel more credible.
COMMITMENT90-day initial term. After that, month-to-month.
PER-CALL FEESYou pay for attended meetings with decision-makers who fit your ICP. No-shows are free.
GUARANTEEWe agree your qualified-pipeline target in dollars before launch. Miss it in the first 90 days and we keep working free until it lands.
EXITCancel with 30 days notice. You keep every asset: domains, inboxes, prospect data, sequences, content.
We agree your qualified-pipeline target in dollars before launch. Miss it in the first 90 days and we keep working free until it lands, up to 3 months.
TargetQualified pipeline in dollars, agreed before launch
WindowThe first 90 days
If missedWe keep working free until it lands, up to 3 months
No-showsNo per-call fee for meetings that do not attend
A letter from our founder
You are a founder, not an outbound department. You have a product that works and customers who stay—but no reliable way to put the right future customers into your sales calendar.
Your pipeline is measured against real, published baselines from week one—not vague promises. You can see what is reaching buyers, earning replies, and becoming meetings.
Because the benchmarks are explicit, the commitment can be too. Before launch, you agree a qualified-pipeline target in dollars.
Jake McMahon
“You will know within weeks, not quarters.”Jake McMahon
FAQ
The details that matter before you book a call.
A decision-maker at a company that fits the buyer profile you approve, who actually attends. If the person is not relevant or does not show up, you do not pay the performance-per-call fee.
Each tier has a one-time setup fee and a monthly operating fee, plus a fee for attended qualified meetings: $300 on Foundation, $225 on Growth, and $150 on Scale. No-shows and calls outside your agreed buyer profile are not billed.
No. A lead contacted is one ICP-fit person. Each person receives three thoughtfully timed emails, so 1,000 buyers contacted means up to 3,000 sends; 10,000 means up to 30,000 sends.
Your buyers are identified from a 402M-contact database and specialist industry data sources, then narrowed by your industry, company size, location, buying authority, growth signals, and relevant technology. Before outreach, we confirm the company is active, remove people who changed jobs, verify every email through six layers, and individually resolve catch-all addresses. You get relevant decision-makers—not a generic list that damages deliverability.
A list provider gives you contacts; you still need to protect your domain, check the data, write messages, follow up, and turn replies into meetings. Many agencies charge a larger retainer for activity. You get the complete operating system—relevant data, protected sending, reply handling, and a clear fee only when an ICP-fit meeting attends.
In 30 minutes, you model your market using the same planning math shown here. You receive a written proposal with a pipeline target and guarantee terms.
Before launch, you agree a qualified-pipeline target in dollars. If it is missed in the first 90 days, work continues at no operating cost until it lands, for up to three months.
Yes. After setup, it is month-to-month with 30 days’ notice. You keep the sending domains, inboxes, verified buyer data, sequences, and content built for your business.
An SDR costs $50–70K/year before data, tools, and management time—and still needs the infrastructure and research to reach the right people. You get those capabilities and an owner for the whole path to a qualified meeting without adding a full-time hire.
Cold email usually fails because lists are inaccurate, domains are already damaged, or the pitch could apply to anyone. Your campaign avoids those causes with protected sending, actively checked decision-makers, and messages written for a specific market and offer.
Cold outreach carries more risk than your day-to-day email should. Separate, authenticated, warmed sending domains contain that risk, while controlled volume and ongoing monitoring help your main domain remain trusted.
You have final approval. Nothing sends until you sign off on the buyer profile and copy. You own the domains, inboxes, data, and sequences from day one, with weekly visibility into what is being sent and what is producing meetings.
Thirty minutes. Real math, no pitch deck. If the numbers do not hold for your business, we tell you on the call.
